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Assume you are a group public relations manager of a huge organisation which is facing serious cash flow problems and possible retrenchment due to lack of viability.

Assume you are a group public relations manager of a huge organisation which is facing serious cash flow problems and possible retrenchment due to lack of viability. You have been assigned by the board of Directors to devise a public relations communication strategy to those who will be retrenched if the situation does not improve in the next six months. Use the six point planning model to elaborate each stage of your communication strategy . [25] 16.03.19. 1. I am a public relations manager · What is the role of the Public relations manager 2. The company is facing serious cash flow problems. 3. They is a possibility of retrenchment 4. Devise a communication strategy for those to be retrenched. 5. Use the six point model Definition of...

The case study of Powertel Communications Zimbabwe

HISTORY PowerTel Communications (Pvt) Ltd is a subsidiary of ZESA Holdings. PowerTel was licensed as a data services operator in 2004 and in 2009 the scope of its license was upgraded to encompass Internet Access Provision and Cross Border interconnection with regional operators. The registered office of PowerTel (Head Quarters) is located at 10th Floor Kopje Plaza, Number 1 Jason Moyo Avenue, Harare, Zimbabwe, a second office is located in Bulawayo at Fidelity life centre. The company’s services are present in Gweru, Kadoma, Kwekwe, Chinhoyi, Mutare and Masvingo. STAFFING LEVELS Powertel communications (Pvt) limited has a total of 110 employees on its payroll national wide. Powertel Harare branch has a total of 91 employees, Powertel Bulawayo has a total of 19 employees and other subsidiaries located in Gweru, Masvingo, Kadoma, Kwekwe, Chinhoyi and Mutare, use ZETDC employees. ...

Identify one Zimbabwean exporting company of your choice and discuss its operations

Zambezi Tanners pvt ltd company changed from PT Royal Ostrindo to the now Zambezi Tanners Pvt Ltd. PT Royal used to market mainly meat and it used to export it to the United States Of America but in November 2005, the Arian Influenza antibodies were detected in Zimbabwe which called for the ban of its exports, hence the losing of its major market in the USA. The tanner then diversified to a variety of exotics thus then changed the name to the Zambezi Tanners pvt ltd. Zambezi Tanners concentrates on all leather products. They turn skin from raw into finished. They have the skins which include crocodiles, elephants, hippopotamuses and the local skins like the cows, goats and the sheep skins. The company thereby exports all the leather products. The markets they are destined to include, the United States of America, Canada, Mexico, Brazil, Italy, Denmark, Japan, South Korea, China, Hong Kong and South Africa. Zambezi Tanners Pvt Ltd uses the direct exporting. Direct exporting is a situa...

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